About

Jordan Marsden is a devilishly handsome BA (Hons) graduate and seasoned digital marketing specialist with 13+ years of experience. Based in Northamptonshire, he’s built a career out of blending creativity with performance-driven results, all while making it look effortless.

Currently leading the charge on web merchandising at Greene King, Jordan has been instrumental in boosting online bookings and conversions across pub and brand websites, digital platforms. His data-led strategies and knack for persuasive content helped drive a 23% YoY rise in online sales, putting Greene King ahead of industry competitors in organic traffic. He’s also been shaping CRO testing initiatives, refining content hierarchies, and collaborating across UX and design to build scalable merchandising frameworks.

Prior to Greene King, Jordan managed web content and digital marketing across a sprawling network of e-commerce sites in the entertainment and leisure industry – think 65+ B2C and B2B websites for The Deltic Group, where online sales soared past £10m in 2017 under his watch. From original copy and landing page design to campaign management and CRM wizardry, he’s done it all. He even dipped into HTML and CSS to craft competition pages for Smirnoff and web builds for charity campaigns.

Certified in Google Ads Search and SEO Foundations (NASBA), Jordan’s as comfortable diving into data and PPC dashboards as he is planning engaging campaigns. His toolkit includes WordPress, Photoshop, GA4, and a healthy obsession with conversion rates.

Oh – and if that’s not enough? He’s also food hygiene certified. So whether it’s crafting top-tier customer journeys or hygienically making the office brew, Jordan’s got it covered.

In short… He wouldn’t say he’s the best digital marketer in the business – but he’s definitely in the top one.

Core Skills: Digital Merchandising, Web Optimisation, Email Marketing, CRO, UX Collaboration, Copywriting, SEO, HTML/CSS, WordPress, GA4, Photoshop